Kothari Industrial Corporation Limited (KICL) is supporting the ‘Soles for Souls’ Marathon as a Platinum Sponsor for the third consecutive year, reaffirming its commitment to promoting a healthier, safer and drug-free society.

Organised by the Council for Leather Exports (CLE) at Island Grounds in Chennai, the marathon aims to raise awareness about drug abuse and encourage collective action towards building a drug-free future. More than 10,000 students have registered to participate in this year's event.

KICL is supporting the initiative through its brands, Kickers and Una Villa. The event will also mark the launch of the company's new FMCG brand, Chuisip, adding another milestone to its participation.

The initiative highlights the role of youth engagement, education and community participation in raising awareness about drug abuse and promoting a drug-free society.