Elitecon International Limited (BSE: 539533; NSE: ELITECON), a diversifi ed FMCG enterprise, is marking a strategic shift towards building a consumer-facing, multi-category portfolio. The company is targeting approx ?20,000 crore FMCG revenue by FY30, alongside building a network of over 5,000 distributors and 5 lakh+ retail outlets across India, and establishing a presence in 15+ international markets.\r\nThe company plans to invest up to ?700 crore to support this scale-up, as part of a phased expansion of its FMCG business across India and select global markets, marking a sharper focus on building a consumer-facing, multi-category portfolio. The strategy follows a two-track approach focused on scaling domestic distribution while building a structured presence across global markets, aligned with market readiness, regulatory requirements, and partner-led models.